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Travel Trend Report

DERTOUR Group

European Travel Trend Report

The first edition of DERTOUR Group’s European Travel Trend Report shows that travelers want holidays that feel effortless from the start. Simplicity guides decisions more than ever, shaping how people plan, book, and experience their trips. Whether through seamless travel arrangements, supportive expertise, or environments that naturally invite relaxation.

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Diversity and competence in tourism

As an international tourist group, DERTOUR Group will make your dream holiday come true. Each year, millions of guests entrust the group of companies with their holiday and business travel. The DERTOUR Group looks back on over 100 years of history and is the travel and tourism division of the cooperatively organized REWE Group, one of the leading European trading companies. More about the DERTOUR Group

Strong brands under one umbrella

DERTOUR Group combines many international brands under one umbrella. This includes renowned tour operators and provider of specialty travel, popular hotel brands and global destination agencies, as well as strong travel agency and online sales, and business travel experts.

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Heißluftballons fliegen beim Sonnenaufgang über Kappadokien, Türkei
Blick vom Meer aus auf Marseille

Current information and services for media

The press division provides information about current topics at DERTOUR Group. In addition to press releases and news on programme presentations, journalists find suitable images to download here, as well as the right press team contacts for all media inquiries. 

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Current information and service for the media

Blick vom Meer aus auf Marseille

The press division provides information about current topics at DERTOUR Group. In addition to press releases and news on programme presentations, journalists find suitable images to download here, as well as the right press team contact partners for all media inquiries. 

To the Press Division

Press Releases

DERTOUR Group and Valentour to launch joint venture in Italy

DERTOUR Group expands its destination portfolio in Italy through the finalisation of a joint venture with long‑standing partner Valentour. The joint venture combines DER Viaggi, DERTOUR Group’s established Destination Management Company (DMC) in Italy, with Valentour, a highly specialised DMC with a strong footprint in Calabria, Sicily and Apulia. Together, the partners will create a unique setup offering comprehensive DMC coverage for all destinations south of Lake Garda from a single source.

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5. May 2026

Update on DERTOUR Group’s 2025 performance

DERTOUR Group once again proved to be a resilient growth driver within the REWE Group in 2025. Despite an environment shaped by geopolitical crises and economic uncertainty, the Group recorded strong growth in both guest numbers and revenue, thus making a substantial contribution to REWE Group’s overall business performance. Across 16 European source markets, we achieved organic growth of seven per cent in guest numbers in 2025.

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22. April 2026

Sentido presents „9-Hands-Dinner Events “ 

Sentido, the hotel brand for all the senses under the DERTOUR Group Hotel Division, is launching an international culinary event series entitled the Sentido 9-Hands Dinner Events. Each event brings together three head chefs from three different Sentido hotels, who jointly create an exclusive four‑course menu inspired by local ingredients, regional culinary traditions and international influences. Over the course of the series, nine Sentido hotels will take part.

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16. April 2026
More Press Releases

What sustainability means for the DERTOUR Group

Sustainability is an important component of DERTOUR Group’s philosophy. As a travel group operating internationally, the DERTOUR Group takes its responsibility towards people and nature in the holiday destinations very seriously, and advocates this as part of its sustainability programme “DER Welt verpflichtet” (Dedicated to DER World). 

To the Sustainability Division

What sustainability means for DERTOUR Group

Sustainability is an important component of DERTOUR Group’s philosophy. As a travel group operating internationally, DERTOUR Group takes its responsibility towards people and nature in the holiday destinations very seriously, and advocates this as part of its sustainability programme “DER Welt verpflichtet” (Dedicated to DER World). 

To the Sustainability Division