Hotel Brands

Lifestyle brand for casual elegance

The new lifestyle hotel brand for the modern, style-oriented traveller unites the charm of the region with contemporary architecture and design, paired with a local food concept. A sense of lightness is a current theme in these hotels. Each hotel is unique, designed with attention to detail. ananea aims to make boutique hotels located on easily accessible beaches affordable.


Holiday with friends

As a premium provider in the club segment, Aldiana is one of the leading operators of club holidays and currently welcomes its guests in nine resorts in Greece, Italy, Austria, Spain and Tunisia. In addition to an extensive all-inclusive programme in all beach clubs, Aldiana offers its guests a wide range of sports and wellness facilities, professional childcare, events with prominent partners as well as gastronomy and service quality at the highest level.


Have a nice day

Under this motto, Calimera offers unforgettable, wide-ranging family holidays. Spending time together, laughing and sharing moments in life – this is what Calimera is all about. All of its hotels meet the 4 or 5 star standard, are located on the beach and offer a comprehensive all-inclusive concept. The brand also provides a broad array of entertainment and professional childcare in the Calimigo Kids Club for children who are three years and older.

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We are here – where are you

Socialising or rather time for yourself? The stylish COOEE hotels will cater to both holiday wishes. A centerpiece of the concept is the modern COOEE bistro – a meeting place to enjoy snacks or regional dishes in a casual atmosphere. WLAN is free of charge in all facilities, so guests are always connected and can share their holiday experiences with loved ones at home. With COOEE alpin, the modern hotel brand is also available in the mountains. All COOEE hotels are based in the 3- to 5-star segment and offer a choice of different catering options.


Europe’s leading sports resort

As the leading sports resort in Europe, Playitas offers its guests a variety of options for their active holidays as well as first-class training facilities for amateur and professional sports. Located on Fuerteventura, Playitas offers perfect weather conditions year-round to practice a variety of sports. Playitas is the official training site for the Swedish Olympics team.

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Recreation for all senses

Sentido hotels welcome adult guests and small families. They offer high-quality furnishings, loving attention to detail and stylish ambience. Innovative and regional culinary delights, various sports and wellness offers, a beach living concept with lounge music and comfortable seating for the daily chill-out experience, and a personal guest advisor, the Sentido Ambassador, offer “recreation for all senses”.